The TMI Government Lawyer

Today we have a letter from a lawyer at a government agency.  Let's evaluate it using the six criteria for effective Last Day Emails as demonstrated by the Pulitzer winning journalist, Dan Neil.

Six Do's for a Last Day Email

  1. Inclusive opening salvo
  2. Morale boost
  3. Personal story
  4. Common enemy
  5. The happy ending
  6. The triple axel sign off

Ok, now let's read:

From: XXXX
Sent: Thursday, November 04, 2010 7:18 AM
Subject: Bittersweet Farewell

Well, the time has come for me to say goodbye.

Instead of starting his email with the customary salutation, our writer leads boldly into the body of his email with an intimate "Well." How f*cking sexy is that? It's like when you order a drink at a quiet bar, and the bartender unexpectedly leans in all the way until his lips are practically touch your ear, and whispers, "That will be fifteen dollars." This guy's got balls!

LDE SCORE: The writer's non-traditional approach is worth the risk. Starting a last day email with "Well," makes everyone who receives the email feel included in a particularly intimate way. Inclusive Opening Salvo WIN.